* As long as it's 𝓅𝒾𝓃𝓀 - opening afterparty

The color 𝓅𝒾𝓃𝓀 is undoubtedly the color most associated with gender stereotypes. Different eras and cultural contexts have ascribed ever new, often contradictory, layers of meaning to it. Before the 19th century, when aristocratic men wore pink robes, the color was associated with masculinity. Later, it became a symbol for little girls—'pink for girls, blue for boys'—and for women, then a common attribute of queer culture. Over time, the stereotypes associated with the color pink have become increasingly fluid. Today, pink conveys positive as well as negative, hyper-feminine as well as feminist meanings, and is associated with innocence and sexuality, oppression and liberation, youth and nostalgia, as well as with the legacy of capitalism and socialism. The exhibition's title is borrowed from the design historian Penny Sparke. In her 1995 book, *As Long As It’s Pink*, she examines female taste as reflected in object and consumer culture, demonstrating how, in the second half of the 20th century, pink evolved into a color of object culture that stood in opposition to the masculine dogmas of modernity, driven by the growing number of female consumers. This symbolic shift in meaning forms an ideological and visual contrast to the patriarchal worldview. Curated by the four-member collective edit, the exhibition was first shown in the summer of 2025 in Budapest at the independent exhibition space editory. The theme of pink in the tiny exhibition space with its pink floor attracted an unexpected audience. While the Budapest exhibition focused on artistic positions from Hungary and global trends, the expanded Berlin edition presents contributions from the East-Central European region: works from Slovakia, the Czech Republic, Slovenia, Romania, Austria, and Poland, as well as works by Hungarian artists from Hungary and Berlin. At the exhibition's afterparty, seuge will continue the exploration of shifting meanings through some peripheral Eastern European releases, by transposing them into driving dancefloor soundscapes complete with warm, dubby rhythms.